SSK Power
SSK Power
Lead generation through Google Ads and organic search for a power and energy solutions provider.
The story
The brief
SSK Power works in a technical market where buyers research carefully before they pick up the phone. The goal was to be visible at the right moment of that research and to turn more website visits into conversations with the sales team.
Our approach
We focused the budget on specific, high intent searches rather than broad terms, and we wrote ads that answer what engineers and procurement managers care about. A remarketing layer keeps SSK Power in view while buyers compare options.
For SEO, we restructured key service pages, improved headings and descriptions and set up clean tracking so every enquiry can be traced back to its source.
What we delivered
- Search and remarketing campaigns
- Keyword research and negative keyword lists
- On page SEO for service pages
- Lead tracking and monthly reporting
Key highlights
- Campaigns focused on high intent, business to business searches
- Remarketing to bring back visitors who did not convert
- Service pages optimized for core keywords
- Monthly report with search terms and lead quality review
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