ProSun Energy
ProSun Energy
Search advertising and SEO for a renewable energy company selling solar panels, inverters, batteries and turnkey installations.
The story
The brief
ProSun Energy provides solar energy solutions, from PV panels, inverters and batteries to complete installation and maintenance. The team needed a steady flow of qualified enquiries from homeowners and businesses, and a website that search engines understand.
Our approach
We built Google Ads campaigns around buying intent, separating people looking for equipment from those who need a full installation. Ad copy speaks to the real questions buyers have, such as backup power, savings and after sales service.
On the organic side, we reworked page titles and content around the products and services people search for, fixed technical issues and set up structured tracking for calls and forms.
What we delivered
- Google Ads account structure, keywords and ad copy
- Technical SEO fixes and on page optimization
- Conversion tracking for calls, forms and WhatsApp
- Monthly performance reviews with clear next steps
Key highlights
- Keyword structure split by product line and project size
- Separate campaigns for residential and commercial solar enquiries
- On page SEO for product and solution pages
- Lead and call tracking connected to Google Ads
Gallery
A closer look
