Aljoumhouria TV
Aljoumhouria TV Lebanon
YouTube advertising and video SEO to grow the audience of a Lebanese news and media channel.
The story
The brief
For a news and media brand, reach is everything. Aljoumhouria TV wanted to grow its YouTube audience and make its content easier to discover, both in Lebanon and among Lebanese viewers abroad.
Our approach
We ran YouTube campaigns to promote key programs, using formats that fit how people watch today: in stream ads, in feed placements and Shorts. Targeting focused on viewers in Lebanon and the diaspora.
In parallel, we improved video SEO with clearer titles, descriptions, tags and thumbnails, and organized the channel into playlists so viewers keep watching.
What we delivered
- YouTube video campaigns
- Video SEO for titles, descriptions and tags
- Channel organization and playlists
- Audience and view reports
Key highlights
- Video campaigns promoting key programs and reports
- Audience targeting for Lebanon and Lebanese communities abroad
- Titles, descriptions and tags optimized for YouTube search
- Channel structure with playlists and clear branding
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